LEAD by choice™ advisory
For executives, business owners, and leaders navigating a demanding role, a difficult decision, or a next chapter. We start with what you want to achieve and the challenges you’re facing now, helping you see more choices and decide how to move forward.
Lead deliberately
through what comes next.
WHEN LEADERSHIP GETS COMPLICATED
You may be carrying work your team could own, putting off a difficult conversation, or weighing a decision that affects your career and the business. Experience helps, but it can be hard to see the whole situation when you’re in the middle of it.
Our conversations give you room to examine what’s happening and how you’re approaching it. We look at assumptions, competing priorities, and choices you may have overlooked, then decide what you want to put into practice.
You bring the situation. We work through it together.
And the way you’ve been working needs to change.
- BRANDY A., CORPORATE LEADER
"Jenn asks insightful questions and validates what's important. She shares genuine feedback — even when the message is a difficult one to hear."
what working together looks like
Every engagement begins with your goals and the challenges that matter to you.
A thoughtful partner. Work that’s specific to you.
06
A framework you can return to
Use Look In, Express, Amplify, and Drive to work through new situations as they arise.
05
Clear confidentiality agreements
We agree at the outset on how confidentiality works, including what is shared when an organization sponsors the engagement.
04
Honest partnership
Thoughtful questions, direct feedback, and respect for your judgment. You own your decisions.
03
Practical
follow-through
Turn insight into an action you can try, then examine what happened and what you learned.
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A useful
starting point
We begin with your goals and current challenges. Where appropriate, assessment adds another perspective to explore together.
01
Focused conversations about the decisions and situations that need your attention.
Space to
think
who this serves
Start with the challenge
you’re facing.
Executives & Senior
Leaders
Make a consequential decision, lead a team through change, or address a working relationship that is affecting results.
Business Owners &
Founders
Decide where your attention belongs, delegate responsibility, and establish ways of working that support the business as it grows.
Leaders Considering
What’s Next
Clarify what you want from your career and life, consider your options, and take a next step you can stand behind.
Leadership
Teams
Work on shared priorities, decision-making, and the conversations that affect how you deliver together. Team engagements are shaped around the group’s goals.
WHAT PROGRESS LOOKS LIKE
We agree on what progress will look like and revisit it throughout the engagement.
Define the progress
that matters to you.
Setting priorities and following through on them.
Having a conversation you’ve been avoiding.
Delegating responsibility your team is ready to own.
Making a decision you’ve been revisiting.
Choosing and taking your next career step.
Moving a change forward with the people affected by it.
what CLIENTS say
- Brenda G., Business owner
"The techniques and assessments Jenn uses created deeper connections and awareness of how my thoughts and words can sometimes oppose what I'm trying to achieve."
what CLIENTS say
- PAUL P., CHIEF MARKETING OFFICER
"Jenn's advisory helps leaders get unstuck, make better decisions, and lead with more intention. If you're trying to lead through complexity, she is someone you want in your corner."
what CLIENTs say
tim B., digital marketing analytics expert
"Her thoughtful approach, patience, and consistent encouragement helped me navigate challenges with more clarity and confidence."
Over 20 years at a Fortune 100 company, my work grew from communications into customer experience, sales, operations, strategy, and enterprise transformation. I led a 160-person business with full P&L responsibility and governed a $300M+ transformation portfolio that delivered $198M+ in run-rate value over five years.
I understand the responsibility of making decisions that affect people and the business. That experience informs the questions I ask and the perspective I bring, while your situation and goals guide our work.
your coach & advisor
Business experience that informs the conversation.
More About Me
How it works
A practical approach to your goals.
01
Discuss what you’re facing, what you want to achieve, and whether working together would be useful.
Start a Conversation
02
Define the goals, format, and ways we’ll assess progress. Agree on expectations and confidentiality before we begin.
Agree on the Focus
03
Use private sessions and the LEAD Framework to examine a current challenge and choose what to do next.
Work with Real Situations
04
Put your choices into practice, look at what changes, and adjust as you learn.
Apply and Review
BEFORE WE BEGIN
A few practical questions.
Let's begin
Let’s talk about what you’re facing and whether working together would be useful.
